A love note to our Swifties from Loveweld Brand Development Director - Lauren Robbins
For most of my adolescent & adult life, Taylor Swift & her music have been a prominent fixture. I LITERALLY grew up with her music - I was 15 when her debut album released. Now as a mom of 3 girls - I get to fall in love with her music alongside a new generation of Swifties. I have gotten to see The Eras Tour twice now, and in the same way her Eras have become tentpoles for her fans and the seasons of their lives - my Loveweld pieces have become markers of the different eras in my life! I’m excited to share which pieces I have that represent a few of my favorite eras (in life and TS fandom ; )
Lover: My newest charm from our Founders Collection - an ILY hand captures my love affair with the this album and that season of my life. These songs are truly the soundtrack of the early days of dating my (now) husband, and ILY hand was what we always used to tell each other ILOVEYOU before the words were actually spoken. We were real sneaky like that. Book your appointment and ask for the "I Love You Hand" to get this look.
Red: My Jane Curb chain was one I gifted to myself on a birthday when I just decided, I should! A real f*ck the patriarchy moment, this bracelet was a reminder to myself of who I have grown into as a strong, capable and empowered woman - buying MYSELF jewelry. If you are ready to treat yourself, you can find it online here or come to your nearest studio to get your own Jane Curb!
Midnights: My dean box & pave diamond ring bracelet was a spontaneous add on in a real moment of feeling glamorous. A shinier style than I typically lean into, this piece reminds me that I CAN reinvent myself and hold multitudes. I made the friendship bracelet, with myself. The pave ring also looks fabulous on this Davy Paperclip, and you can see the full collection in our studio and begin your very own Love Story bracelet. Baby, just say yes.
Looking for the perfect Loveweld piece for your favorite era??? Here are my suggestions:
A Reputation girlie - Our signature Loveweld Hand chain with the Lauren Anchor + origin stone is edgy, classic and truly makes a statement. Add in our Emerald origin stone for a subtle nod to that Reputation Green.
1989 - The Drake paperclip is fun and sporty while still sleek! The BEST part is you can use this chain as an elevated charm bracelet. The 1989 album feels like a real journal entry with ups and downs - you can use this charm bracelet to continue adding over time to mark the journey of YOUR life.
Tortured Poets Department: Write a ‘Love Letter’ to yourself, your besties or your partner with our beautiful 14k letters & numbers. You can get creative and even poetic in bringing in letters, numbers and our ampersand (&) for cryptic messages that can leave your friends all clowning about the meaning!